Colour Characteristics - Temperature

Colour Characteristics - Hue, Value & Saturation.

Emulation (imitate)

Objective
To allow you to look closely at work that you like and that is relevant to your process.

To push your process and technique into new areas.

Tasks

You will produce two pieces.
1 Copy (already completed!)
Find an existing piece of work that utilises a style, process or technique that could be used to get your idea across. (This doesn't have come from a book cover / game cover / coffee pack or digipak.)

Copy the piece in the same medium as the original. Get as close as you can.

2 Then emulate
'Work up' a scamp / refined draft or character using the same process and techniques. 

Presentation
Google slides for digital and sketchbook for traditional.

Time needed

5 hrs

Deadline

tbc

Good example of presentation layout

Content - Poetic and Pragmatic

Typograhy

Task
Learn and revise these terms for a test on Tuesday the 27th of Sept.

Digital Type

Objective
To research a range of type choices available for your artefact.

Task

• Using Dafont (or other free online type libraries), gather together a range of typefaces that could be used as part of your artefact. 
• Go for obvious and the not so obvious to give you something to talk about when analysing their suitability.
• Do two things: Firstly, discuss the way that the typeface looks, why would it be suitable or not suitable? Why? Is it hard to read (legibility)? or is it too mordern? too masculine? too feminine? too much fun? too serious? etc etc. Then, describe some of the type attributes - on the baseline?, ALL CAPS? serif or sans serif? long descender? handwritten? textured?  
• If you are stuck, use THESE CARDS  THESE TYPE TERMS and search THIS SITE and include as many as you can. 
• Speaking the language will help you communicate better and score more marks.
• For extra points, place your type choices on a refined draft and evaluate them in place. Try maybe six?

Presentation
Either print off a sheet of examples and write your comments around the edge or complete in Photoshop / Google Slides (use a  JPG - as you can't add downloaded typefaces to Google slides.)

Checklist for assessment
Lots of interesting and relevant type choices.
Informed annotation.

Time needed 2 hrs.